Grand Ole Opry member and Big Loud Records powerhouse Lauren Alaina is unlocking a new era, releasing her debut EP with the label on June 9, 2023. The six- song set fittingly titled "Unlocked" reintroduces the multi-faceted star, stripping back every layer and allowing fans to know her more than ever before. Alaina has earned three chart-topping hits: RIAA platinum-certified “Road Less Traveled,” 7x platinum “What Ifs,” with her childhood friend Kane Brown, and 2x platinum “ONE BEER” with labelmate HARDY + Devin Dawson. The Georgia-born force, who American Songwriter notes is “on a seemingly limitless upward trajectory,” has shared the stage with Alan Jackson, Blake Shelton, Carrie Underwood, Luke Bryan, Martina McBride, and Jason Aldean. She's headlined two raved- about tours, the sold-out That Girl Was Me Tour and bar-raising On Top Of The World Tour Presented by Maurices. The gold-medal vocalist has performed on some of the highest-profile stages in the world including PBS’ A Capitol Fourth, Dancing with the Stars, American Idol, CBS' Beyond The Edge, TODAY, Good Morning America, The Ellen DeGeneres Show, The Tonight Show, Jimmy Kimmel Live!, Macy’s Thanksgiving Day Parade, ABC’s CMA Fest specials, CMA and ACM Awards, Nickelodeon’s All That, Dallas Cowboys Thanksgiving Day halftime performance, MLB’s World Series national anthem performance, a performance at the White House for President Obama, and more.

Warner Music Nashville recording artist Avery Anna is a vibrant talent with an expressive pen that her fans might say speaks to sad girls – and sad boys. Avery’s career started in an acoustic- friendly, claw-foot bathtub, where she documented herself singing. She has earned recognition for nuanced lyricism well beyond her 20 years, coupled with a dynamic, piano-forward sound. Amazon Music, Apple Music, Pandora, Spotify and YouTube have all named the talented Arizona native an Artist to Watch. Avery’s debut EP Mood Swings, a seven-song introduction that has contributed to her nearly 350 million global streams, features viral hit “Narcissist.” She performed the Gold- certified smash on the 2023 CMT Music Awards, where she was nominated for Breakthrough Artist of the Year. In addition to topping SiriusXM The Highway’s Hot 30 Countdown, “Narcissist” has earned rotation among today’s biggest pop songs on SiriusXM Hits 1. Avery debuted her all-too-relatable empowerment anthem “Self Love” on NBC’s TODAY. Herlatest release, “I Will (When You Do)” with Dylan Marlowe, is out now. Having quickly become an in- demand touring artist, she has opened for Cole Swindell, Jordan Davis, BRELAND, Chase Rice and more, both across the United States and abroad, as well as her own headlining "Treat Yourself Nice" Tour. This is still just the beginning for the rising star, as she steps out of the bathtub and into the spotlight.

From Willacoochee, Georgia (population 1200) hails twenty-six-year-old singer/songwriter
RVSHVD (pronounced RA-SHAD). Ten years ago, he heard “Sweet Thing” by Keith Urban and he was a changed man. Then he found Florida Georgia Line, Jason Aldean, Luke Bryan, George Strait, Alan Jackson, and Brooks & Dunn; all of whom he credits as ultimate musical influences as he fully embraced that country music was his calling. With the help of his signature vocal tone and a bare-bones home studio, RVSHVD hit the
jackpot on his country version of Roddy Ricch’s “Ballin.” The song went viral on Spotify, TikTok, Apple, and YouTube amassing over 25M streams and uplifting his catalog of songs to over 125M streams. A preview of his most recent single, “Shoebox Money” struck a national conversation racking up 15M plays, 1M likes, and 450K+ shares on Instagram Reels alone, a testament to his unique position in the country music lexicon. RVSVHD adds, “I can be myself in country music, talking about the real things I do and feel without trying to be a persona you need to be successful in hip-hop or other genres.” RVSHVD has played major festivals; including Nissan Stadium during CMA Fest and made his
Grand Ole Opry debuted on September 23, 2023. RVSHVD is signed to The Penthouse South / Sumerian Records label, Empire Publishing, and CAA for touring.